# Lookout Send settings

Your sender name and address, the look of your emails, link tracking, engagement tracking, and who else can use Lookout Send.

Source: https://docs.lookoutridgeit.com/lookout-send/settings/

**Add-on**
Lookout Send is an add-on, so not every website has it. If it is not in
your menu, see [Add-ons](https://docs.lookoutridgeit.com/billing/add-ons/) to add it.

Everything on this page happens on the **Settings** tab of Lookout Send. To
start from the beginning, see
[Getting started with Lookout Send](https://docs.lookoutridgeit.com/lookout-send/overview/).

The tab has two columns. **Sender and brand settings** is on the left.
**Engagement tracking**, **Members and ownership** and **Danger zone** are on
the right. On a narrow window they stack.

Some boxes on this tab can show up a little later than others, once we update
Lookout Send for your website. There is nothing to do on your side.

## Sender and brand settings

| Field | What it does |
| --- | --- |
| **Sender name** | The name a new campaign comes from, usually your business name. |
| **From email** | The address a new campaign comes from. |
| **Reply-to email** | Where replies go. Blank sends them to the From address. |
| **Brand color** | The color of the band at the top of each email. It starts as #2563EB. |
| **Logo** | The logo at the top of each email. |
| **Logo position** | **Left**, **Center** or **Right**. |
| **Header style** | **Tinted band** or **Separate header card**. |
| **Mailing address** | Your postal address, in the footer of every email. |
| **Fine print** | Extra lines in the footer, such as a license number. |

Each campaign can change its own sender. These are where new ones start.

**Header style** sets how the top of the email looks. **Tinted band** puts a
light wash of your brand color behind the logo. **Separate header card** sets
the header apart, with no color.

**Logo**: click **Upload logo** and pick a PNG, JPEG, GIF or WebP file, under
5 MB. **Remove logo** takes it off. With no logo, your sender name shows
instead. Click **Save settings** after either.

**Important**
US law asks for a postal address in every marketing email. Fill in
**Mailing address** before your first campaign.

**Mailing address** takes up to 4 lines and 300 characters. **Fine print**
takes up to 10 lines and 1,000 characters.

Click **Save settings**. You see "Settings saved."

**Download portable CSV** saves a copy of your Lookout Send data to your
computer, as a spreadsheet file.

## Link tracking

Link tracking adds tags to links that point at your own website. Your
analytics can then tell which campaign sent each visitor. It is off to start
with.

1. Turn on **Add UTM tags to links by default**.
2. Check **Source** and **Medium**. They start as `newsletter` and `email`.
3. In **Your site addresses**, list your website's addresses, one per line.
   Your own is suggested for you.
4. Click **Save settings**.

Only links to those addresses are tagged. Each campaign can change this, under
**Link tracking** on its **Details**.

## Engagement tracking

The **Engagement tracking** box is off to begin with. Turn on
**Track opens**, **Track clicks** or **Track device** to see how people use your
emails.

Tracking records what each person does with your email. Some places have
privacy rules about that. Check they allow it before you turn it on.

Each switch saves as soon as you click it.

## Members and ownership

This box lets other people on your website use Lookout Send.

1. Pick a person in **Site user**. Only people who already have a user on your
   website are listed.
2. Click **Invite member**.

What they can do follows their role in [Users](https://docs.lookoutridgeit.com/admin/users/). There is
nothing else to set.

The invitation lasts 48 hours. Until they accept, it shows under
**Pending invitations**. **Revoke** cancels it.

**Transfer ownership** makes that person the owner. **Remove member** takes
away their access. Both ask you to confirm.

## Closing your Lookout Send account

To close your Lookout Send account, [contact us](https://docs.lookoutridgeit.com/help/getting-support/)
rather than use **Request tenant closure** in the **Danger zone** box.